According to XPENG (@XPengMotors), the XPENG P7+ Winter Exclusive Plush Wraps showcase the brand's commitment to integrating AI-driven personalization into the electric vehicle experience. This feature leverages user preference data to suggest and customize plush interiors, enhancing both comfort and emotional connection for drivers. These AI-enabled upgrades reflect a growing trend in the automotive sector toward smart in-cabin technologies, offering a competitive differentiator and opening new business opportunities in luxury EV customization (Source: XPENG, Dec 10, 2025).